Philip Cronerud is an creative director, furniture advisor, collector and curator based in Los Angeles with a decade of experience in helping organizations grow and innovate through design. Currently, helping build the design studio for Apple Services. Previously at Apple's Global Marketing team (Marcom) and Wieden+Kennedy. A digital native, with a deep expertise in creative direction and strategy, his focus is on connected products and digital experiences for forward thinking brands. Experience working and building diverse teams for worldwide campaigns, art direction, brand identity systems, product design, packaging, events, interiors and retail.